Meet with Teddy Gentry regarding their chemistry and A&R, schedule ASAP locate material and complete album in first quarter of '08

Single Release to country radio late February early March

Big splash at CRS (Country Radio Seminar-2008. This is in early March 2008 (March 5-7)
 there are several marketing/advertising opportunities associated with CRS that we could take advantage of, such as banners, bathroom billboards, background music throughout the Renaissance Hotel, a CD insert in the registration bag, and even a showcase opportunity. The extent of Wind-up's participation really depends on our establishing the budget to launch Eric. Prices for participation range anywhere from $1,600 to $10,000. However, the deadline is fast approaching and opportunities are closing as other labels are taking advantage of them. 

PR-
Artist Materials: Prepare or review current bio (if one exists) and update as necessary including an artist one-sheet (fact sheet).
Assist in providing content for web site.
Artist Announcements: Prepare "Single Release" press announcement and distribute. (To all country media outlets and "hometown" press.)
(To generate Prepare "Single Release" COMING TO YOUR DESK e-card.
artist awareness) Prepare "Eric Durrance Introduction" e-card to service to Country Industry A-List/Who's Who List.
Single Campaign: Service CD Singles to MCN "tastemakers" list (syndicated & satellite radio/internet radio/various media--both print and online mags.)
and hometown press to solicit and secure reviews and hometown story.
This would need to be done 4-6 weeks in advance of the single release date.
CRS Schedule: Establish/coordinate CRS media schedule and radio remote interviews on site (in conjunction with radio promotion team).
Industry Meet & Set-up a meet and greet schedule to introduce Eric to Country Weekly, Country Aircheck, Music Row, Billboard and CMA staffs.

Radio Promotion-  In addition to taking advantage of Country Radio Seminar, The ACM Awards and other calendar events where radio decision-makers will already be present, Eric should embark on an 8-week radio tour, 2 weeks per region. Only when artists become “real” to radio through this process does the major bonding between the kingmakers and acts in Country begin. The first 4 weeks would be dedicated to stations most likely to give Eric early support; the second 4 weeks would be dedicated to going back out to see some of the tougher nuts to crack. Radio marketing dollars dedicated to live performance by Eric for some key stations across the country will be critical during setup as well.

Touring-would be to use some of our influence/contacts to align Eric in front of another act to perform at significant "name" venues, such as the Crystal Palace, etc.

Use our influence to align Eric with the right Agency and Management company

Use our influence with retail relationships and all other promotional opportunities